With technology transforming and the explosive rise of new businesses, it is getting challenging for companies to stand out. It is important to know how to navigate your company through…
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This piece was written by DeVito/Verdi’s CEO, Ellis Verdi. Typically a lot of marketing work was done in service of discovering a tagline that summed up the entire brand in…
NEW YORK (Sept. 13, 2017) – The New York advertising agency DeVito/Verdi and the National Thoroughbred Racing Association took a victory lap of sorts this past week when their acclaimed…
Four consultancies have made it onto Ad Age’s rankings of the 10 largest agency companies worldwide: Accenture, PwC, IBM and Deloitte. As consultancies continue to expand into the advertising space,…
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